Dynamic CPC Bids
Track changing click costs in Prosper202 with dynamic cost tokens, plus the CPC setting and cost tokens that go with them.
This page helps you record what your clicks really cost in Prosper202 ClickServer when your cost per click isn't a single fixed number. The walkthrough is a video on the full guide, with the related settings summed up below.
What the video covers
It shows cost tracking with dynamic cost tokens in Prosper202. The same video is also listed with the other Video Tutorials.
Related settings
- CPC or CPA. When you generate a tracking link in Step 8, you choose between paying per click (CPC) and per action (CPA), then enter the amount in dollars and cents. For CPC, Prosper202 works from that figure as an estimated average.
- Cost tokens.
[[cpc]]passes the click's cost from your Step 8 value, rounded to 2 decimal places.[[cpc2]]passes it unrounded, which suits PPV. Both are on Prosper202 Tokens. - Keyword tokens. Your search platform's keyword token goes in
t202kw=on the same tracking link. See PPC Tokens.
Where cost shows up
Prosper202 tracks profit and loss, so the cost you record matters. Clicks it filters as fake are still recorded but don't count toward cost, as the FAQ explains.
Full guide on prosper.tracking202.com
The full video walkthrough of cost tracking with dynamic cost tokens: Prosper202 dynamic CPC cost tracking video
Updated 1 day ago